With nearly 750,000 copies in print, this instant classic shows that establishing trust is “the one thing that changes everything” (Marcus Buckingham, coautho r of Now, Discover Your Strengths ) in both business a nd life. Trust, says Stephen M.R. Covey, is the very basis of the new global economy, a nd he shows how trust—a nd the speed at which it is established with clients, employees, a nd constituents—is the essential ingredient fo r any high–perfo r mance, successful o r ganization. Fo r business leaders a nd public figures in any arena, The Speed of Trust offers an unprecedented a nd eminently practical look at exactly how trust functions in our every transaction a nd relationship—fr om the most personal to the broadest, most indirect interaction—a nd how to establish trust immediately so that you a nd your o r ganization can fo r ego the time–killing, bureaucratic check–a nd–balance processes so often deployed in lieu of actual trust.